Thank
you for your interest in advertising on paistortuga.com,
the internet's premier & 110% LEGAL UnderGround Portal
is Spanish. Advertising on paistortuga.com is an
excellent way to successfully market you product
to people interesteds in NewTech and Internet Themes from
all over the world, focused to the Hispanic Community. Featured
on many top technology sources & with various importants
awards, as such MSDN, Developer.com, O-pinionLab, Alexa,
TWML and his creator Angel
Badia (Angeloso)
was received with mentions & honors in USA & China
due the countinous fight for the Freedom in The Net, aganist
powerful multinationals (Bsa, Telefonica, WIPO, etc...).
paistortuga.com attracts the sophisticated &
professional people interested in your products and what
you have to say.
-General Overview
-Demographics
-Ad specs and rates
-Placing your order
General
Overview
paistortuga.com,
online since January, 1997, has quickly become the definitive
Spanish UNDERGROUND PORTAL site on the net. paistortuga.com
is a compilation of advanced search resources on the net
about "forbidden" themes, "forbidden"
news in others online resources, and a FREE AD Hosting section
for others webmasters with doubtful (not Il·legal)
materials about security, that in many cases was deleted
without reason for another public servers, and differs from
all other UNDERGROUND RESOURCES on the net in the
following ways:
-
99% in Spanish.
-
Profesional Webmasters & others in a FULL JOURNEY
work.
-
FREE Personal attention for not contents themes in our
site, via HumanClick,
ICQ & e-mail.
Unlike most other top technology sites, paistortuga.com
has received it's fair share of awards and features from
around the world. A few worth mentioning are ALEXA TOP 25,000,
TWML TOP 17,000, OpinonLAB Gold mention, and many others
not in the Electronic Format such as PCactual, Pcworld,
PcMagazine and many others. And special mention to Netscape
What's Cool in Agoust, 1998.
Demographics
paistortuga.com
reaches a highly sophisticated group of people in th net.
Demographic information for our audience was taken from
an anonymous viewer survey that run in a two month period
in 2000:
Online shopping habits
30% of our audience have purchased online.
This a very special date due that in Hispanic Market, principally
focused the Spain Market (our readers are %45 from Spain.
Source: Extreme-DM)
the e-commerce is starting there. Another "serious"
sites only reach a 3%-7% this factor. The most important
problems are the language & the Internationality, all
the BEST SHOPs in the NET are in English and located outside
the Hispanic Market. The shipping costs are very expensive,
because this percent in Online Shopping is VERY, VERY
good.
Employment
52% of our audience are employed in the industry.
The other percentuals are students for latest IT. A very
little factor are from Non-Unployed persons & retireds.
Age group
26% are between the ages of 18 to 24
22% are between the ages of 25 to 34
17% are between the ages of 35 to 44
10% are between the ages of 45-54
25% make up the remaining two groups (under 18 or above
55)
Source: Opinion-Lab.
Income
The average annual household income for our
audience is $35,000.
Ad
specs and rates
paistortuga.com
currently supports various forms of advertising. Below lists
detailed information on each.
1) 468*60 banner advertising.
The 468*60 banner appears above the fold
throughout paistortuga.com pages. The cost of
this is currently about $10 CPM (Our Click-Thru rates are
about 6%-10%. Source: Cj.com,
LinkShare, Microsoft
Bcentral & Reporting.net),
with discounts given to buys over 100k impressions in no
click-thru based systems. We can to show about 5,450,000
of theses banners in one month. :o).
The
468*60 banners show below the half entry page, are more
cheapest. With the same of number of impressions, the CPM
is about $4 (Our Click-Thru rates are about 5%-8%. Source:
Cj.com, LinkShare,
Microsoft Bcentral
& Reporting.net)
, due to the position in the page and the more number of
advertisers. We show a group of three banners and we reach
51,350,000 banners at month. :o).
The banner should be either gif, or animated gif and the
maximum size in Kbytes is 20.
2) 120*60 sponsorship buttons
The 120*60 sponsorship button serves as a cost-effective,
sweeping way to reach visitors of paistortuga.com.
The advertiser's button will be shown on various parts of
ALL pages of the site, WITHOUT rotation, for the duration
of the event. Based and renewed monthly or Click-Thru. With
the same of number of impressions, the CPM is about $2 (Our
Click-Thru rates are about 1%-4%. Source: Cj.com,
LinkShare, Microsoft
Bcentral & Reporting.net)
, due to the position in the page and the more number of
advertisers. We show a group of buttons and we reach about
15,000,000 buttons at month. Please contact us for the latest
rate on the sponsorship buttons.
3)
468*60 Email Banner advertising.
The 468*60 banner appears above the fold
throughout our weekly newsletters. The cost of
this is currently about $10 CPM (Our Click-Thru rates are
about 6%-10%. Source: Cj.com,
LinkShare, Microsoft
Bcentral & Reporting.net),
with discounts given to buys over 100k impressions in no
click-thru based systems. We can to show about 2,450,000
of theses banners in one month. :o). Please contact
with Buongiorno for place a Newsletter order, with this
link.
The banner should be either gif, or animated gif and the
maximum size in Kbytes is 20.
Placing
your order
To place an AD based order, please contact
us at publicidad@islatortuga.com,
with the subject line "AD advertising IslaTortuga".
To request more info about Click-Thru systems, please
contact with info@islatortuga.com
(under new managment trought Serviline). We will
respond promptly to your request and/or questions.
).
